Tag: Matthew Malcolm

  • Options for Raisin Growers to Navigate Labor Challenges

    While innovations in vineyard mechanization have come a long way, labor challenges still prevail in the California raisin industry — and those issues have been amplified since the pandemic.  Watch this brief interview with UCCE Viticulture Farm Advisor George Zhuang as he shares what labor-saving options growers have to stay in the game.  Read more about it in American Vineyard Magazine.
    Please thank this video’s sponsor Suterra for their industry support.
  • American Pistachio Growers Ramps Up Marketing Efforts Ahead of Industry Growth

    As the US Pistachio industry continues to ramp up in production, global marketing efforts have never been more critical to keep demand ahead of supply. Watch this brief interview with Judy Hirigoyen from American Pistachio Growers as she shares how American Pistachio Growers is leading the charge.
    Please thank this video’s sponsor Trece for their industry support.
  • Pistachio Conference Attendance Shatters Record, as is Likely for the 2022 Crop

    American Pistachio Growers gathered in record numbers recently for their annual conference in Carlsbad, CA.
    Watch this brief interview with Richard Matoian, President of American Pistachio Growers as he shares highlights, and how the record attendance is also a reflection of the growth of the industry and new heights in pistachio acreage and production being reached.
    Please thank this video’s sponsor Trece for their industry support.
  • West Coast Smoke Exposure Task Force Seeks to More Clearly Define Smoke Taint in Wine Grapes

    Where there’s drought, there’s fire, and where there’s fire, there’s smoke.  This is a major concern for wine grape growers in the drought-stricken west this year.  Evacuations, power outages and smoke taint have had a major impact on the wine industry at harvest-time in recent years, and not having an industry standard or threshold defining smoke taint can raise questions and contention upon delivery at the winery.  Watch this brief video with John Aguirre from the California Association of Winegrape Growers as he shares the progress on the West Coast Smoke Exposure Task Force in the investigation of smoke taint.  Read more about it in American Vineyard Magazine.
     
    Please thank this video’s sponsor Suterra for their industry support.
  • Nisei Farmers League Celebrates 50 Years, Honors 5 Growers

    It’s a golden year for the Nisei Farmers League, and its members recently enjoyed their 50 year anniversary celebration.  The celebratory dinner in Fresno featured this special video presentation that included reflections from some of the league’s membership on 50 years, as well as interviews with its Agriculturalist of the Year honorees.  Watch this special video, featuring the five Central Valley grape growers that were recognized during this milestone meeting, and read more about it in the coming issue of American Vineyard Magazine.
     
    Please thank this video’s sponsor Suterra for their industry support.
  • Almond Board Increases Market Investment in India by 80%

    India has quickly become the number one export market for the California almond industry, and the Almond Board has increased its marketing investment there by 80%.  Watch this brief interview with Emily Fleischmann from the Almond Board of California, as she shares details about their strategic partnerships there and how these funds are being used to drive demand. Read more about it in Pacific Nut Producer Magazine.
    Please thank this video’s sponsor Trece for their industry support.
  • Getting California Almond Hulls into China’s Animal Feed Market

    The trade dispute with China has proved challenging for tree nut exports into China, but the California almond industry has even more to provide the Chinese market — almond hulls.  Almond hulls have long been used on California dairies, but the potential to reach China’s animal feed market brings promising opportunity and value for this byproduct. Watch this brief interview with Keith Schneller, Trade Policy Specialist for the Almond Board of California, as he shares the progress on getting approval to start shipping hulls. Read more about it in Pacific Nut Producer Magazine.
    Please thank this video’s sponsor Trece for their industry support.
  • Characteristics of New Walnut Rootstocks Growers Should Consider

    While walnut growers tend to pay more attention to walnut prices and varieties, rootstock selection can make a big difference in the establishment and longevity of their orchards. Watch this brief interview with UCCE Orchard Systems Advisor Luke Milliron as he shares characteristics and availability of new rootstocks for the walnut industry. Read more about in Pacific Nut Producer Magazine.
    Please thank this video’s sponsor Trece for their industry support.
  • California Wine Grape Planting Trends with Allied Grape Growers

    In addition to the grape crush report, its also nice to get a good picture of where the California wine grape industry currently stands from a vineyard acreage and planting perspective. What varieties are being planted and where in the state? How’s the vineyard planting to removal ratio looking? Watch this brief interview with Jeff Bitter from Allied Grape Growers reporting from Unified Wine & Grape Symposium on the results of their annual nursery survey.  Read more about about planting trends and the state of the wine grape industry in American Vineyard Magazine.
     
    Please thank this video’s sponsor Suterra for their industry support.
  • Wildfire Threatened Vineyard & Winery Challenges for Removing Vegetative Debris

    With an ongoing drought in western US, wine grape growers surrounded by neglected wildlands are becoming more and more concerned about the drought-induced dying vegetation around them.  Many want to proactively manage this risk for them the communities around them; however, they are running into quite a few stumbling blocks as addressed by Michael Miiller from the California Association of Winegrape Growers in an interview with California Ag Network. Watch this brief video as he explains and read more in American Vineyard Magazine.
     
    Please thank this video’s sponsor Suterra for their industry support.