Fruit fly populations spiked last season and brought multiple species, compounding the damage to vineyards and orchards following Hurricane Hilary. This is a continued concern for California fruit growers moving into the 2024 season with limited pest management tools available. Watch this brief California Ag Network interview with Adam Borchard from the California Fresh Fruit Association to learn more.
Tag: California Fresh Fruit Magazine
-
New California Fresh Fruit Association President Highlights Priorities
Watch this brief video at the 88th annual conference of the California Fresh Fruit Association featuring the organization’s new President, Daniel Hartwig. Learn about Hartwig and the priorities of the organization moving forward to protect the interests of California table grape, tree fruit and berry growers.
-
Changing Labor Laws & Regulations Ag Employers Need to Know
As California farmers prepare for the New Year, there are some labor-related changes to laws and regulations that ag employers need to be aware of. Watch this brief interview with Adam Borchard from the California Fresh Fruit Association as he explains, based on his recent presentation at the Grape, Nut & Tree Fruit Expo.
Please thank this video’s sponsor Suterra for their industry support.
-
Fumigation Considerations Before Replanting an Orchard
It’s that time of the year when orchards are being pulled and growers begin preparing their soil for future plans. For growers looking to replant their orchards, watch this brief interview with UC Riverside Nematologist Andreas Westphal as he shares some considerations to take for fumigation when it comes to nematode pressure.
Please thank this video’s sponsor Suterra for their industry support.
-
New UCCE Advisor to Serve Tree Fruit & Nut Growers in Merced and Madera
The UC Cooperative Extension is pleased to introduce one of their newest Orchard Crops Advisors, Cameron Zuber, who will be serving tree fruit and nut growers in Merced and Madera Counties. Watch this video interview to get to know Cameron, his history with California agriculture, and what his research and extension focuses are. Cameron can be reached at (209) 385-7403 or cazuber@ucanr.edu.
Please thank this video’s sponsor Suterra for their industry support.
-
Hundreds of Thousands of Prime CA Farmland Acreage Fallowed this Year Due to Drought
Farmers and other California residents have been pushing legislature for many years to increase our state’s water storage capacity with no success, and with the “years of plenty” long past, hundreds of thousands of acres of prime farmland will go fallow this year. This will have devastating impacts on our nation’s food supply, local communities and the many families that traditionally worked these fields that will be left uncultivated. Watch this brief interview with Adam Borchard from the California Fresh Fruit Association as he addresses the current situation.
Please thank this video’s sponsor Suterra for their industry support.
-
The Mission and Objectives of the California Farmworker Foundation
The pandemic proved challenging to all in various ways, and farmworkers had unique needs that had to be met in order to keep agriculture going and food from California on dinner tables all over the world. The California Farmworker Foundation was among the great organizations that rose to the occasion to meet their needs. Pandemic aside, farmworkers are essential, they have families and needs, they have a voice, and the California Farmworker Foundation has been established and continues to grow for these reasons. Watch this brief interview to learn more.Please thank this video’s sponsor Suterra for their industry support. -
Farmers Cannot Bear the Burden of Record Inflating Costs Alone
Among some of the top issues impacting the California fresh fruit industry, and all of the state’s agricultural industries for that matter, are record inflating production costs. This was addressed at the recent annual conference of the California Fresh Fruit Association (CFFA). Watch this brief interview with CFFA President Ian LeMay as he addresses this.Please thank this video’s sponsor Suterra for their industry support. -
California Table Grape & Plum Market Hurt by China Tariffs
In the fresh fruit world, which commodities have been hit the hardest by the international trade dispute and what is the industry doing to overcome the situation? Watch this brief interview with Ian LeMay from the California Fresh Fruit Association as he explains, based on his recent presentation at the annual Grape, Nut & Tree Fruit Expo.
Please thank our sponsor Duarte Nursery for their industry support and see them at their booth at Unified Wine & Grape Symposium in Sacramento, February 4-6 (Booth P1842).
-
9th Annual Madera Pomegranate, Fruit and Nut Festival
The 9th annual Madera Pomegranate, Fruit and Nut Festival takes place Saturday, November 2, from 10:00a.m. – 5:00 p.m. at the Madera District Fairgrounds. Admission and parking are free. The unique, vibrant and fun event brings in visitors from all over the world to experience the best of the Central Valley’s local pomegranate and nut products. The event is organized by the Madera Tourism Alliance, a committee of the Madera Chamber of Commerce.
The festival features a full day of delicious pomegranate products, assorted local nut vendors, live entertainment, cooking demonstrations from local chefs, educational briefings on pomegranates, arts & crafts, and fun for the whole family. Check out last year’s Pomegranate Festival Video – https://youtu.be/ATqn5N-wwOY.
“On behalf of the Madera Chamber, I would like to invite everyone to come out and join us for this fun-filled event. It’s a great outing for the entire family, ” Debi Bray, President/CEO, stated. “The Tourism Alliance Committee and Chamber staff is working hard to bring yet another great event to our community this year.”
This year the festival welcomes Ohana Comic Con, featuring the world of comic book culture. The event will be held in Women’s World, and as a part of the festival there will be no charge to attendees. Fans often dress in costume when attending Comic Con and Ohana will host a costume contest in the afternoon. This year’s Halloween costumes can be put to good use for this year’s festival attire!
Ohana has also announced the participation of two featured celebrities; C. Andrew Nelson is an award-winning artist, actor, writer, consultant, and motivational speaker. Andrew is probably best known for having played the iconic character of Darth Vader in the Special Edition re-release of the original Star Wars trilogy as well as in the Rebel Assault II and Dark Forces games from LucasArts.
Actor Robert Allen Mukes, tops out at 6’10” and uniquely stands out from his fellow actors. His most current projects include HBO’s TV series Westworld; the movies Coffin 2, Valentine DayZ, and Bone Tomahawk; and Showtime’s award-winning series Weeds, in which he played the memorable Alaskan bounty hunter, Abumchuk. He is most known for his role as Rufus Jr in Rob Zombie’s 2003 House of 1000 Corpses.
This year, the live entertainment includes the Wheels Up bandFestival highlights include:-
- NEW this year is Ohana Comic Con.
- New this year Good Times Quarter Midget Race Car Show in Kids Zone
- Pomegranate and Nut Inspired Foods and Products to taste and purchase.
- Learn about the flavors of Pomegranates and Local Nuts such as almonds, pistachios, and walnuts through live cooking demonstrations.
- Kid Zone that includes art, activities and games, children’s stage, educational information about local agriculture and interactive displays featuring law enforcement.
- Live music entertainment
- Classic Car Show
- 100 plus vendors and exhibitors featuring pomegranate and nut products as well as a variety of other items
The momentum is building and exciting things are falling into place for this year’s Madera Pomegranate, Fruit and Nut Festival. The annual event celebrates what Madera does best! Agriculture is Madera’s #1 industry, and the event takes place during November, which is National Pomegranate Month. Event Chair Nicki Rincon, encourages everyone to come out and join the fun.
To learn more about the festival, visit www.PomegranateFestival.com or www.Facebook.com/PomegranateFestival, or call the Madera Chamber of Commerce at 559-673-3563.