The passage of Proposition 12 last year really showed how misinformed the public is and Anti-Animal Ag activists continue to fuel the fire, and their next target in destroying the dairy and beef cattle industry is to outlaw calf hutches. This is just one of the many issues California dairy and beef cattle producers are dealing with at this time. That is why they are uniting to launch a referendum to establish the California Cattle Council to protect the industry from those who seek to destroy it. Ballots have been mailed out, and producers are encouraged to support the referendum. Watch this brief interview with Western United Dairymen for more details.
Category: Featured Post
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California Dairy Districts Seek Ambassadors to Serve in 2019
Each year, a special group of young women are selected to
represent the state’s more than 1,300 dairy farm families who contribute to making California
number one for milk production in the U.S. These Dairy Princess ambassadors and alternates are
selected during events at Districts throughout the state, where they showcase speaking skills,
knowledge of dairy and plans to represent the industry during the one-year term. The 2019
contests kick off April and will run through June.California Dairy Princesses serve as industry advocates in their home district and throughout
California, supporting the reputation of milk and dairy products through appearances at industry
and agricultural functions, with school groups and in media interviews. Dairy Princesses and
alternates participate in a mandatory orientation/training where they receive professional
development coaching.The California Dairy Princess Program has been in effect since 1958. Currently eight districts
hold local contests, covering 48 counties in the state of California. The California Dairy Princess
contest is supported by California dairy producers through the California Milk Advisory Board
(CMAB). Information and application forms can be accessed here. Additional questions can be
directed to the CMAB office at cmacedo@cmab.net or 209.690.8240.2019 Search for California Dairy Princesses…Page 2 of 2
Dairy Princess Program – 2019 Application Deadlines and Contest Dates
District Application Deadline Contest Date Location
District 1 Thursday, March 21 Friday, May 10 Fortuna
District 3 Tuesday, February 26 Saturday, April 6 Petaluma
District 4 No contest will be held in 2019. Coronation date TBD.
District 5 Thursday, April 19 Wednesday, June 5 Manteca
District 6 Friday, May 10 Thursday, June 13 Turlock
District 7 Friday, April 19 Friday, June 28 Hanford
District 8 Thursday, March 7 Thursday, May 2 Fresno
District 9 Thursday, April 18 Friday, June 14 Tulare
California is the nation’s leading milk producer. It also produces more butter, ice cream and
nonfat dry milk than any other state. The state is the second-largest producer of cheese and
yogurt. Dairy products made with Real California Milk can be identified by the Real California
Milk seal, which certifies that the products are made with milk produced on California dairy
farms by California dairy farm families.About Real California Milk/the California Milk Advisory Board
The California Milk Advisory Board (CMAB), an instrumentality of the California Department
of Food and Agriculture, is funded by the state’s more than 1,300 dairy families and is one of the
largest agricultural marketing boards in the United States. With a mission to increase demand for
products made with Real California Milk, the CMAB is celebrating 50 years in 2019 promoting
California’s sustainable dairy products in the state, across the U.S. and around the world through
advertising, public relations, research, and retail and foodservice promotional programs. For
more information and to connect with the CMAB, visit RealCaliforniaMilk.com, Facebook,
YouTube, Twitter, Instagram and Pinterest. -
2018 Table Grape Crop Crosses 117 Million Boxes
In 2018 California table grape growers produced just under 117.1 million box units of grapes which translates to 115.6 million 19-pound boxes. The 2018 total marks the second largest volume shipped in industry history, behind only the 2013 total of 117.4 million box units.
The original estimate for the 2018 season was 114.6 million 19-pound boxes. The top varieties produced in 2018 were: Scarlet Royal, Autumn King, Flame Seedless, Sugraone (some fruit sold under name Superior Seedless®), and Sheegene-20 (Allison®).
More than 50 percent of the 2018 crop shipped from October through December, up from 40 percent of the crop in 2017. The top export markets in 2018 (through November) are: Canada, Mexico, South Korea, Taiwan, and the Philippines.
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Sun-Maid Continues Successful Expansion with Move to Fresno
As part of the company’s commitment to growth and efficiencies, Sun-Maid Growers of California announced it will move its corporate offices from Kingsburg and satellite offices from northern California to a new consolidated headquarters in Fresno this summer. Sun-Maid’s Kingsburg location will be transformed into a center for operational excellence and product development to further incite innovation and encourage a strong focus on new products for the brand. To ensure a beneficial transition for employees, individuals may elect flex schedules, remote access and work-from-home options—all of which are being made available to the existing workforce.The moves reinforce three key areas to help drive the company’s transformation: it will support the growing talent base, create a culture of creativity, collaboration and excellence, and build its innovation pipeline. Sun-Maid’s expanded Central Valley footprint serves as another milestone that’s part of its re-emergence in the marketplace, which has included the hiring of a new CEO and launch of its first integrated campaign in a decade.“This move marks a monumental step in our progression in terms of talent, culture and innovation,” said Harry Overly, CEO and president of Sun-Maid. “Everyone knows Sun-Maid’s iconic red box, and we all have special memories growing up with these raisins in tow. With an expanded headquarters and more poignant focus on creative ideas and products, we look forward to spurring even more of these moments, while continuing to offer natural, healthful options for parents and kids alike.”In addition to the new Fresno office, the Kingsburg site will remain a vital hub for the organization. It will still employ more than 700 people, including functions like finance, grower relations, research & development, and operations management. The Sun-Maid Market will remain open as an iconic visitor center for the brand’s local customers.This relocation marks a return to Fresno, where Sun-Maid was founded in 1912 and headquartered until 1964, when it built a new production facility in Kingsburg. Since then, Fresno, which is the fifth largest city in California, has gained prominence as a central economic hub for agricultural production and attracted top talent. With significant growth goals for the coming years, Sun-Maid looks forward to capitalizing on such distinctions. The new headquarters will be at the southwest corner of Palm and Herndon at 6795 North Palm Avenue.To further cultivate a nurturing and modern culture, Sun-Maid’s new Fresno-based headquarters will feature a contemporary atmosphere to inspire creativity and teamwork. The relocation will allow for endless business and community possibilities by bringing more than 100 employees spanning departments including marketing, sales, finance, customer service, human resources and IT, among others. “We look forward to having all our professional cohorts working together, face to face,” added Overly. -
Incorporating Biopesticides in Vineyard IPM Programs
As biopesticides become more available to the grape industry, growers and PCAs may wonder how to best go about incorporating them in the integrated pest management programs. This was a topic addressed by Dan Rodrigues from Vina Quest and the Cal Poly Viticulture & Enology Department at Malcolm Media’s recent Central Coast Grape Expo. Watch his brief interview here and read more about it in American Vineyard Magazine.
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New Nematode Resistant Rootstocks for Grape Growers
Good news for the grape industry. Growers now have access to more nematode resistant rootstocks than ever before. UCCE Viticulture Farm Advisor Karl Lund recently talked about the characteristics and availability of these rootstocks at Malcolm Media’s Tree & Vine Expo in Turlock, CA. Watch his brief interview and read more about it in American Vineyard Magazine.
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USDA Offers Flood Impacted California Farmers and Ranchers Immediate Disaster Assistance
California Farm Service Agency Stands Ready to Assist Agricultural Producers Slammed by Recent Heavy Rains
California Farm Service Agency (FSA) reminds farmers and ranchers across the state of federal farm program benefits that may be available to help eligible producers recover from recent heavy rains and flooding.
FSA offers disaster assistance and low-interest loan programs to assist agricultural producers in their recovery efforts following floods or similar qualifying natural disasters. Available programs and loans include:
- Non-Insured Crop Disaster Assistance Program (NAP) – provides financial assistance to producers of non-insurable crops when low yields, loss of inventory, or prevented planting occur due to natural disasters (includes native grass for grazing). Eligible producers must have purchased NAP coverage for 2019 crops.
- Livestock Indemnity Program (LIP) – offers payments to eligible producers for livestock death losses in excess of normal mortality due to adverse weather. Eligible losses may include those determined by FSA to have been caused by hurricanes, floods, blizzards, wildfires, tropical storms, tornados lightening, extreme heat, and extreme cold. Producers will be required to provide verifiable documentation of death losses resulting from an eligible adverse weather event and must submit a notice of loss to their local FSA office within 30 calendar days of when the loss of livestock is apparent.
- Tree Assistance Program (TAP) – provides assistance to eligible orchardists and nursery tree growers for qualifying tree, shrub and vine losses due to natural disaster.
- Emergency Assistance for Livestock, Honeybees, and Farm-Raised Fish Program (ELAP) – provides emergency relief for losses due to feed or water shortages, disease, adverse weather, or other conditions, which are not adequately addressed by other disaster programs. ELAP covers physically damaged or destroyed livestock feed that was purchased or mechanically harvested forage or feedstuffs intended for use as feed for the producer’s eligible livestock. In order to be considered eligible, harvested forage must be baled; forage that is only cut, raked or windrowed is not eligible. Producers must submit a notice of loss to their local FSA office within 30 calendar days of when the loss is apparent.
ELAP also covers up to 150 lost grazing days in instances when a producer has been forced to remove livestock from a grazing pasture due to floodwaters. For beekeepers, ELAP covers beehive losses (the physical structure) in instances where the hive has been destroyed by a natural disaster including flooding, high winds and tornadoes.
- Emergency Loan Program – Available to producers with agriculture operations located in a county under a primary or contiguous Secretarial Disaster designation. These low interest loans help producers recover from production and physical losses due to drought, flooding.
- Emergency Conservation Program (ECP) – provides emergency funding for farmers and ranchers to rehabilitate land severely damaged by natural disasters; includes fence loss.
- HayNet – is an Internet-based Hay and Grazing Net Ad Service allowing farmers and ranchers to share ‘Need Hay’ ads and ‘Have Hay’ ads online. Farmers also can use another feature to post advertisements for grazing land, specifically ads announcing the availability of grazing land or ads requesting a need for land to graze. www.fsa.usda.gov/haynet.
To establish or retain FSA program eligibility, farmers and ranchers must report prevented planting and failed acres (crops and grasses). Prevented planting acreage must be reported on form FSA-576, Notice of Loss, no later than 15 calendar days after the final planting date as established by FSA and Risk Management Agency (RMA).
For more information on disaster assistance programs and loans visit www.fsa.usda.gov/ or contact your local FSA Office. To find your local FSA county office, visit http://offices.usda.gov.
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Breeding a Better Strawberry:Scientists Uncover Genetic Roadmap of Cultivated Strawberry
Consumers want strawberries to be red, sweet, ripe and juicy, like those fresh picked from a garden. Suppliers want them to be easy to handle and ship, without getting squished. Commercial strawberry growers need their crops to be high-yielding and disease-resistant.
An international team of scientists led by the University of California, Davis, and Michigan State University has taken a step that might allow breeders to grow a strawberry to satisfy all those needs. They’ve sequenced and analyzed the genome of the cultivated strawberry, which will provide a genetic roadmap to help more precisely select desired traits. The study was published today (Feb. 25) in the journal Nature Genetics.
“Without the genome we were flying blind,” said Steven Knapp, professor of plant sciences and director of the UC Davis Strawberry Breeding Program. “It was like having a library of books, but all the books’ pages were blank.”
Protecting strawberries from disease
The U.S. is the world’s largest producer of strawberries, and almost 90 percent of them are grown in the cool, coastal climates of California. Growers are constantly struggling to fight off diseases like Fusarium wilt, Verticillium wilt and Macrophomina without having to use fumigants. The assembled genome will allow scientists to pinpoint specific genes that can protect the plant against diseases. Strawberries can also have diseases that may involve several different genes, similar to complex diseases in humans. Sequencing the genome will help unravel that complexity.
“The genome sequence is powerful because it provides scientists with barcodes for nearly all the genes in strawberry. We can use that information to identify genes that play an important role in traits of agricultural importance,” said Knapp.
Similarly, scientists may also be able to find genes in the strawberry that lead to increased flavor or aroma for the consumer, while maintaining the firmness and shelf life for producers.
Origins of the strawberry
Patrick Edger, co-corresponding author with Michigan State University, and his team also deciphered the complex evolutionary history of the cultivated strawberry. While humans are diploid species, meaning each cell contains two complete sets of chromosomes, one from each parent, the cultivated strawberry is an octoploid. Each cell in a strawberry plant contains eight complete sets of chromosomes, so untangling its evolution is a feat.
“Strawberry has a rich history that spans the globe, ultimately culminating in the fruit we enjoy today,” said Edger.
Other UC Davis authors in the study include postdoctoral scholars Thomas Poorten and Michael Hardigan. The study was funded by the USDA National Institute of Food and Agriculture, the National Science Foundation, and the California Strawberry Commission.
— By Amy Quinton in Food & Agriculture
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Projections Point to 1.4 Billion Pounds of California Pistachios by 2026
California’s burgeoning pistachio industry is on a trajectory to produce more than 1.4 billion pounds by 2026 according to a new economic study commissioned by American Pistachio Growers (APG). Bountiful harvests predicted in the years ahead will present both new opportunities and challenges that APG and its member processors fully embrace amid positive consumption trends in the United States as well as in global markets.
The study, conducted by agricultural economist Edmond Missiaen, projects annual California pistachio production from 2019-2026 based on new tree plantings in the past five years, a conservative projection of new plantings in the next three years, normal weather conditions and no major interruptions to water supplies. Missiaen projects annual production could exceed 1.4 billion pounds by 2026 from a projected 392,595 bearing acres in California. The study did not include production in Arizona and New Mexico which account for 1% of today’s total production.
His prediction for new pistachio plantings in 2019 to 2021 are 15,000 acres annually, a figure based on average new plantings between 2005 and 2018 (15,886 acres). His data show growers planted an estimated 30,000 new acres in 2018. He also notes that his new planting forecasts do not account for uncertainties related to the availability, price or regulation of water in the years ahead, factors which would reduce the rate of new pistachio plantings.
In arriving at his prediction for 1.4 billion pound crop by 2026, Missiaen estimates the production, acreage and yield for all bearing trees in their 6thyear and older, when pistachio trees usually produce their first saleable crop. His yield estimates projected for 2019-2026 are for fully mature acres and account for the cyclical nature of pistachio production as trees tend to produce large crops in on-years followed by smaller crops in off-years in the next season. His estimates are for 4,300 pounds per acre for on-years and 2,800 pounds per acre for off-years for fully mature trees. Missiaen’s forecast assumes this cyclical trend over the eight year period from 2019 to 2026, but he cautions against putting too much faith in that trend.
“There were 13 off-years but only 10 on-years in the 23 years from 1996 through 2018,” noted Missiaen. He stated that it is likely that two successive off-years will occur once or twice during the 8 years projected. Should that occur, it could bring cumulative production for the 8-year projection period 400 million to 800 million pounds below the cumulative estimates during the 2019-2026 production.
Bigger Pistachio Crops Continue Long Trend in California
Only time will tell whether Missiaen’s production estimates are fully realized, but there is no discounting the fact that California’s pistachio industry continues to grow as does the popularity of pistachios as a healthy and nutritious snack. After gaining a foothold as a promising agricultural crop in California in the mid-1970s, the industry has steadily grown to become the number-one pistachio producer of the popular nut to global consumers.
Bigger crops have become the norm for the California pistachio industry as production has risen 89 percent in the past eight years, from 2010’s harvest of 521.8 million pounds to the 986.7 million pounds gleaned from state orchards in 2018. As recent as 2005, production in California was 282.4 million pounds and bearing acreage had just surpassed 104,000 acres.
Marketers Ready to Embrace Bigger Crops
American-grown pistachios have become frequent topics in health publications and medical research studies that have touted their attributes in helping to manage body weight, controlling blood sugar and reducing the risk of cardiovascular disease.
“As the meteoric rise of U.S. pistachio production continues in California and other states it will require an intense and unrelenting focus on marketing future big crops, but we are confident that the myriad health benefits of pistachios and growing global demand for pistachios will keep our industry profitable,” said APG Vice President of Global Marketing Judy Hirigoyen.
“In our view, the producers of American-grown pistachios are very well positioned in the marketplace to take advantage of the larger harvests coming in the future,” said APG Executive Director Richard Matoian. “There’s much work to be done in the marketing and government relations areas to capitalize on these encouraging consumer trends, but there is no doubt that this is an exciting time in our industry.”
Contact: Judy Hirigoyen
DESK: (559) 475-0435




