How much longer is the wine industry going to be in the tanks? California wine grape growers anticipate delivering a high quality crop to the wineries this year; however, many are concerned whether there will be a home for their grapes, due to the global decline in demand for wine and other alcoholic beverages. At the annual meeting of Allied Grape Growers, President Jeff Bitter shared that the industry will likely see some grapes go unharvested again this year. Watch this brief interview, as Jeff meets with Matthew Malcolm on California Ag Network to discuss the expectations for this year’s crop and where the industry needs to be supply-wise in order to return to balance with the decline in demand. Read more details in the August issue of American Vineyard Magazine.
Tag: vineyard planting
-
What We can Learn from Recent Vineyard Planting Trends, or Lack Thereof
Wine market issues have led to a major slowdown in grapevine planting activity in California over the last few years to the point that some of the top suppliers of planting material have recently determined to exit the market. At the Unified Wine & Grape Symposium, Allied Grape Growers President Jeff Bitter shared the results of their annual grapevine nursery survey report, highlighting which varieties are still being planted and in what areas of the state. Watch this brief interview as Jeff shares with American Vineyard Editor Matthew Malcolm what growers can learn from these planting trends.
-
Wine Grape Planting Trends & the Removal Need for Market Correction
Growers are not overplanting wine grape acreage in California, but they have fallen fall behind in removing old, underperforming vineyards and less desirable varieties. This is what Allied Grape Growers President Jeff Bitter shared at the 2024 Unified Wine & Grape Symposium upon release of their annual grapevine nursery survey report. Watch this brief interview as Jeff shares with American Vineyard Editor Matthew Malcolm what the current planting trends look like and just how many vineyards need to be removed to bring the industry back into balance for a more sustainable future.