Tag: Robert Verloop

  • USDA to Purchase $30M in California Walnuts

    The California Walnut Commission (CWC) voiced its support for the USDA’s intent to purchase $30 million of California walnuts through Section 32 authority.

    The announcement, made Aug. 24 by USDA, is part of Section 32 of the Agriculture Act of 1935, which authorizes USDA to purchase agricultural commodities for domestic nutritional assistance programs such as the National School Lunch Program and School Breakfast Program, and for food banks and soup kitchens.

    Combined with USDA’s $15 million walnut purchase announced earlier this year, the latest announcement brings total USDA Section 32 purchases of California walnuts in 2026 to $45 million.

    “We appreciate USDA and Sec. Brooke Rollins for their continued support of American agriculture and the California walnut industry,” said Robert Verloop, CEO of the California Walnut Commission. “This purchase provides a meaningful market opportunity for California walnuts, while helping ensure nutritious, American-grown food reaches people across the country.”

    The announcement comes as the California walnut industry enters a new harvest season following the second-largest crop in its history.

    “As our industry prepares to harvest the 2026 crop, reducing carry-in from the 2025 crop is an important step toward strengthening overall market conditions,” Verloop said. “This purchase provides an encouraging boost for the industry and supports a healthier market environment as growers and handlers begin the new selling season.”

    With this support from USDA, the CWC remains committed to advancing the industry’s long-term sustainability and providing nutritious food to American families in need.

    “This announcement reflects USDA’s commitment to our growers to assist them in dealing with the challenges associated with the record 2025 crop, global market disruptions and ongoing trade uncertainties that have suppressed export volumes and grower returns,” said Davin Norene, a third-generation walnut grower from Rio Oso, Calif. and CWC chairman of the Board. — Story contributed by the California Walnut Commission

  • Walnut Industry Growing Momentum with Quality Crop and Record Sales

    The walnut industry is building momentum as indicators suggest one of the best crops growers have had in recent history. Committed sales are also at record numbers. At Malcolm Media’s Tree & Vine Expo in Turlock and in an interview with Matthew Malcolm on California Ag Network, California Walnut Board Commission CEO/Executive Director Robert Verloop discusses the state of walnut growers. Watch this quick video and learn more in Pacific Nut Producer Magazine.

  • California Walnut Commission Announces New Board Members

    The California Walnut Commission is announcing its newly elected commission board members who will serve two-year terms beginning Sept. 1, 2025, and ending Aug. 31, 2027. The commission’s board consists of eight producer members and four handler members, as well as alternates for each seat. For this upcoming term, seven new individuals will be joining the board as noted below.

    DISTRICT 1

    Producer Member: Jay Colombini, Linden

    Producer Alternate: Jack Vickery, Winters

    Producer Member: Ashley DeValentine McKenzie, Rio Oso

    Producer Alternate: Donald Norene, Rio Oso

    Producer Member: R. Davin Norene, Woodland

    Producer Alternate: Henry Gilbert, Wheatland (New)

    Producer Member: Kali Dittrich, Clements (New)

    Producer Alternate: John Heier, Live Oak (New)

    DISTRICT 2

    Producer Member: Darrell Cordova, Denair

    Producer Alternate: Gordon Heinrich, Modesto

    Producer Member: Andrew Souza, Crows Landing (New)

    Producer Alternate: Gurjant Khosa, Fowler

    Producer Member: Neil Jolliff, Modesto (New)

    Producer Alternate: Open

    Producer Member: Everett Souza Jr, Crows Landing (New)

    Producer Alternate: Open

    HANDLERS

    Handler Member: Brian Dunning, Olivehurst

    Handler Alternate: Jeffrey Sleeper, Orland

    Handler Member: Jack Mariani, Winters

    Handler Alternate: William Carriere, Glen

    Handler Member: Charles R. Crain Jr., Los Molinos

    Handler Alternate: William Crain, Los Molinos

    Handler Member: Christopher Cromwell, Stockton (New)

    Handler Alternate: Matt Langford, Stockton

    “Our new commission board members represent the next generation of leadership for California Walnuts,” said Robert Verloop,Executive Director and CEO of the California Walnut Commission. “Their expertise, vision, and dedication will be key as we work to grow global demand, support innovation and ultimately drive grower prosperity.”

    Commission board members will help advance the strategic priorities outlined in the industry’s strategic plan. These include delivering the best quality California walnuts; international trade and consumer marketing, supporting global retail and foodservice sales; fostering walnut innovation; defining sustainability as a point of differentiation; and conducting nutrition and health research and more.

    About the California Walnut Commission

    The California Walnut Commission (CWC) represents more than 3,700 California walnut growers and approximately 70 handlers, grown in multi-generational farmers’ family orchards. California walnuts, known for their excellent nutritional value and quality, are shipped around the world all year long, with more than 99% of the walnuts grown in the United States being from California. The CWC, established in 1987, promotes the usage of walnuts through domestic and export market development activities as well as supports health research associated with consuming walnuts.

    To explore recipes and learn more about California walnut growers, industry information and health research, visit walnuts.org.

  • Solid Expectations for the 2025 California Walnut Crop

    Mother Nature has favored California walnut growers this season with improved growing conditions/tree health, and a larger crop is expected than last year with high quality product. An exceptionally low carry-in inventory could also yield higher prices for growers this year. Watch this brief interview with Robert Verloop, CEO of the California Walnut Board & Commission, as he met with Matthew Malcolm on California Ag Network to highlight expectations for this year’s walnut crop and recent activities to boost global market access. Verloop will be sharing the State of the Walnut Industry report at Malcolm Media’s Tree & Vine Expo on Nov. 11th at the Stanislaus County Fairgrounds and at the Grape, Nut & Tree Fruit Expo on Nov. 14th at the Fresno Fairgrounds, so be sure to attend.

  • California Walnut Board Announces Board Election Results

    The California Walnut Board is announcing a new Board of Directors, which has been certified by the U.S. Secretary of Agriculture. The Board of Directors consists of 10 growers and 8 handlers, which include three new individuals, who will serve a two-year term beginning Sept. 1, 2025, and ending Aug. 31, 2027:

    DISTRICT 1

    Grower Member: William D. Carriere, Glenn

    Grower Alternate: Jeff Gallagher, Rio Oso

    Grower Member: Ben Walsh, Orland

    Grower Alternate: Michael Petz, Tracy

    Handler Member: Jack Mariani, Winters

    Handler Alternate: John Aguiar, Winters

    Handler Member: Eric Heidman, Stockton

    Handler Alternate: Dick Wolf, Stockton

    DISTRICT 2

    Grower Member: Brent Barton, Escalon

    Grower Alternate: Daniel Bays, Westley (New)

    Grower Member: Greg Wiersma, Visalia

    Grower Alternate: Benjamin Crane, Merced

    Handler Member: Frank Guerra, Hollister

    Handler Alternate: Brock Middleton, Hughson

    Handler Member: Mike Poindexter, Selma

    Handler Alternate: Aaron Martella, Hughson (New)

    AT LARGE

    Grower Member: Michael Machado, Linden

    Grower Alternate: John Heier, Live Oak (New)

    “These newly elected board members bring valuable experience and fresh perspectives to the table,” said Robert Verloop, executive director of the California Walnut Board. “Importantly, they are not only committed to their own operations, but also to the broader success of the walnut industry. Their leadership will be critical as we work to create new opportunities for growth and ensure the long-term sustainability of the industry through our strategic plan developed in 2023, which aims to make California walnuts craved around the globe.”

    The board certification concludes the election process that began in February when nominations opened for board positions. Growers and Handlers across California received nomination petitions, followed by ballots in mid-April listing eligible candidates for their respective districts and statewide positions.

    The California Walnut Board members will help shape the future of the California walnut industry and guide its ambitious strategic plan, which focuses on six key priorities: product quality, global sales and marketing, innovation, sustainability, goal-oriented production and post-harvest research, and revitalizing the board and commission for industry cohesion.

    About the California Walnut Board

    The California Walnut Board (CWB) represents more than 3,700 California walnut growers and approximately 70 handlers, grown in multi-generational farmers’ family orchards. California walnuts, known for their excellent nutritional value and quality, are shipped around the world all year long, with more than 99% of the walnuts grown in the United States being from California. The CWB, established in 1948, promotes usage of walnuts in the United States through publicity and educational programs. The CWB also provides funding for walnut production, food safety and post-harvest research.

    To explore recipes and learn more about California walnut growers, industry information and health research, visit walnuts.org.

  • Postharvest State of the California Walnut Industry Highlights Improving Market

    Did you miss the State of the Walnut Industry address at Malcolm Media’s recent Grape, Nut & Tree Fruit Expo in Fresno or the Tree & Vine Expo in Turlock?  Following his presentation, Robert Verloop, CEO of the California Walnut Board & Commission met with Matthew Malcolm on California Ag Network to share highlights from this year’s walnut harvest and improving global market conditions. Watch this brief interview, and read the full State of the Industry report in the coming issue of Pacific Nut Producer Magazine.

  • 2024 California Walnut Harvest Begins With More Optimism

    California walnut growers are expecting a shorter crop this year, but high quality product. With a lower carry-in inventory, things are looking more positive in the market ahead. Watch this brief interview with Robert Verloop, CEO of the California Walnut Board & Commission, as he met with Matthew Malcolm on California Ag Network to share highlights of this year’s walnut crop and a look at global market trends. Verloop will be sharing the State of the Walnut Industry report at Malcolm Media’s Grape, Nut & Tree Fruit Expo on Nov. 8th at the Fresno Fairgrounds and at the Tree & Vine Expo on Nov. 12th at the Stanislaus County Fairgrounds, so be sure to register to attend free at https://agexpo.biz/.

  • State of the California Walnut Industry with Robert Verloop

    The California walnut industry has suffered tremendously in recent years due to many factors outside of the grower’s control.  But the future is not all doom and gloom.  In fact, the quality of this year’s crop was outstanding.  Watch this brief interview with Robert Verloop, CEO of the California Walnut Board & Commission, as he shares some highlights from his State of the Walnut Industry address at the Malcolm Media’s recent Tree & Vine Expo in Turlock.

    Please thank this video’s sponsor Thunder Creek Equipment for their industry support.

  • State of the Walnut Industry & Future Prospects with Robert Verloop

    There is no question, the California walnut industry is navigating through some challenging times, but hope is on the horizon. Bringing a fresh perspective to the industry is Robert Verloop, the new CEO of the California Walnut Board & Commission.  Watch this brief interview based on his first State of the Walnut Industry address at the recent Tree & Vine Expo, and read more about it in the December issue of Pacific Nut Producer Magazine.

    Please thank this video’s sponsor Suterra for their industry support.