Tag: Produce Marketing Association

  • PMA Launches the Essentials of Produce Safety — Online Professional Training Program

    The Produce Marketing Association (PMA) has announced the launch of its eLearning certificate course Essentials of Produce Safety, an entirely online, affordable and in-depth program covering the key challenges and best practices in produce safety. The course is the first certificate program in PMA’s new educational platform offering, FreshEd Academy. The course was developed in partnership with Intertek Alchemy, the industry leader in produce safety eLearning solutions.

    “FreshEd Academy is our commitment to delivering thought leadership to the produce and floral industries, while providing member partners with innovative, yet affordable, educational solutions” said Gina Jones, VP of Insights and Analytics at PMA. “Essentials of Produce Safety is the first of a number of courses and broader initiatives we are launching that pick up where today’s traditional training programs end.”

    Taught by produce safety experts with real life understanding of the challenges and risks, Essentials of Produce Safety is available to individual learners and employee groups alike, with all enrollees benefitting from:

    • Enhanced produce safety proficiency
    • Improved communication across the organization and supply chain
    • Immediate application of learnings to the work environment

    “It is critically important for produce safety supervisors and managers to have an opportunity to receive education on why they are doing what they do, and to gain insights into how to do it even better,” says course author, instructor and former PMA Chief Science & Technology Officer, Dr. Robert Whitaker. “Essentials of Produce Safety is designed to provide that educational experience; converting staid food safety training into an educational opportunity that cultivates industry leading food safety professionals.”

    Essentials of Produce Safety is delivered entirely online via a device responsive learning management system that enables learners to complete the course anywhere, on any device — desktop, tablet or mobile. The course consists of seven learning modules, a review module, and a certificate exam.

    Essentials of Produce Safety instructor Afreen Malik, Director of Technical Services at International Food Safety adds “understanding the science based fundamental principles of produce safety can help lead to a safer produce supply chain globally. Essentials of Produce Safety helps us to do just that.”

    For more information, visit: https://freshed.academy.

  • Steve Patricio Honored for Significant Contributions to Ag

    Western Growers to Present Patricio with 2018 Award of Honor on October 30

    Western Growers will honor Stephen (Steve) Patricio, who’s visionary leadership has advanced the agricultural industry by leaps and bounds, with the 2018 Award of Honor. The Award of Honor is Western Growers’ highest recognition of industry achievement and is given to individuals who have contributed extensively to the agricultural community.

    “Steve has been a tireless advocate for agriculture, and his ability to turn some of the most tumultuous challenges that our industry has faced over the past few decades into opportunities is unmatched,” said Tom Nassif, president and CEO of Western Growers. “He has already left a tremendous legacy as someone who shoulders the responsibility of igniting change that advances the industry as a whole.”

    Patricio is being recognized for his immeasurable leadership and contribution to the agricultural industry, making significant advancements in food safety and the protection of public health. Steve led the creation of the first-ever mandatory food safety compliance program for the California cantaloupe industry, as well as helped raise millions of dollars to fund research geared toward preventing foodborne illness. He also played an integral role in the establishment of the California and Arizona Leafy Greens Marketing Agreements, which today have become the model for produce safety and accountability.

    “When you look at the success of California agriculture, Steve is a true representative of why the ag community is as successful as it is today,” said Bonnie Fernandez-Fenaroli, executive director of the Center for Produce Safety. “He truly embodies passion and proactivity, and his commitment to food safety to benefit both the consumer and industry is unlike any other.”

    Patricio’s tenacity does not just stop at food safety. Patricio has spent countless hours throughout his 45-year tenure in the industry advocating for a sustainable supply of water for farmers to grow the food that feeds the state, nation and world. He has taken every opportunity, as he did when he was asked to join former California Governor Arnold Schwarzenegger at the San Luis Reservoir, to call attention to the need for more surface water storage and stress the need for a comprehensive water solution. Furthermore, Patricio launched the industry’s first orientation program for agribusinesses that focused exclusively on water rights.

    “Steve has one of the brightest minds and quickest wit in the industry,” said Bob Gray, past chairman of Western Growers and former president/CEO of California Ag Leadership Foundation. “He is a contributor of substance, and the expertise and competence he has brought regarding food safety and water has made major impacts for the industry.”

    A Los Banos-native, Patricio is deeply involved in the community and industry. He has served as chairman for Western Growers, Center for Produce Safety, California Cantaloupe Advisory Board and Monrovia Nursery Company. He has also held leadership positions at Western Growers Assurance Trust, Monsanto Vegetable Seeds Advisory Council and the Produce Marketing Association.

    “I was speechless when I found out I was selected for this award,” said Patricio. “I never thought that, in the end of it all, I would be a farmer or involved in this honorable and wonderful world that I am so engaged in today. I often tell youth that your career chooses you, and because I followed the path life decided to take me on, I am proud to say that I am a farmer. I couldn’t imagine being in any other industry.”

    Patricio’s accomplishments and passion for shaping the ag industry will be recognized at the Award of Honor Dinner Gala at the Western Growers Annual Meeting on October 30, 2018, in Palm Desert, California.  There, Patricio will be honored by his peers, friends and family. To attend the ceremony, visit http://www.wgannualmeeting.com/.