California Ag Network

Tag: citrus industry

  • Citrus Brown Rot Prevention

    Phytophthora-related diseases can ruin citrus through brown rot and cause trees to steadily decline. Researchers UC Riverside are looking at new ways to tackle these diseases, and their work has resulted in three new modes of action that show promise. Professor and Plant Pathologist Jim Adaskaveg spoke with Matthew Malcolm from Malcolm Media Ag Publishing to discuss these new methods. Watch this quick video and learn more in California Fruit & Vegetable Magazine.

    Please thank this video’s sponsor Simplot for their industry support.

  • California Citrus and Ag Leader Passes

    Joel Andrew Nelsen unexpectedly passed away the morning of Tuesday, July 1, at the age of 78.

    Born in San Diego on September 27, 1946, to Walter and Lorraine Nelsen, Joel led a blessed life. He was known by all for his work ethic, starting as a produce clerk at Lucky Stores when he was 16. He served in the U.S. Navy from 1966 to 1970, serving four tours of duty in Vietnam.

    He returned home to graduate from Cal State University, Fullerton and married the love of his life, Suezette Wingfield, on June 23, 1972. Together, Joel and Suezette had two daughters, Nicole Reynolds and Laura Nelsen. His only grandchild, Conner Joel Reynolds, arrived on September 4, 2012 and became the absolute apple of Joel’s eye.

    After years as a produce manager for Lucky stores, he became CEO of the Fresh Produce Council for 10 years. In 1982, Joel, Suezette and the girls moved to Visalia, where Joel would dedicate the next 37 years of his professional life to leading California Citrus Mutual.

    Fighting never-ending battles on behalf of the citrus industry, Joel set industry standards and became known nationwide as a warrior for his constituency. Regular trips to Sacramento, Washington D.C. and internationally were all part of Joel’s service to the citrus industry. He woke up every morning ready to contribute.

    Thanks to Joel and a very supportive board of directors, CCM became the voice of California citrus. Joel mentored many, and his accomplishments were significant, including passage of the largest tax relief package ever for California agriculture, and preventing the importation of lemons from Argentina to protect California citrus from pest and disease infestations.

    His retirement in 2019 allowed him more time with Suezette and his daughters, enjoying adventures with Conner, playing golf, tasting wine and whiskey, enjoying the Cayucos beach, and walking his dog Katy. It was never lost on Joel how fortunate he was.

    During COVID-19, Joel saw the need for starting Chit Chat on the Cul-de-Sac, a neighborhood friendship and social group. The greatest neighborhood in Visalia continues Chit Chat to this day with get-togethers and events.

    In 2023, American Pistachio Growers asked him to guide their organization through a transition period. True to form, Joel stepped up. He left retirement and became the interim President and CEO for a year.

    The world has lost a great one. His absence will be felt by everyone in his life. He was generous with his time, wisdom, and guidance. Joel will be missed, thought of often, quoted regularly and especially cherished by his loved ones, too many friends to count, Visalia Country Club golf buddies, neighborhood groups, the citrus industry, and his colleagues in government.

    Joel was preceded in death by his mother and father and his nephew, Sean Nelsen.

    He is survived by his wife Suezette, his daughters Nicole (Robert) and Laura Nelsen, along with his wonderful grandson Conner Joel. He is also survived by his brother Steven, nephew Chad (Jennifer), and nieces Jennifer (Sean), Jennifer (Tom) and Jill (Kenny), numerous grand-nieces and grand-nephews, close family friend Darlene Loose, many others that became his family, and of course, Katy.

    In lieu of flowers, Suezette has asked for you to donate to Katy’s rescue, Paw Squad 559 at 1840 Shaw Ave, 105\48 Clovis CA 93611.

    A Celebration of Life for friends and family will be held on July 24, 2025, at 11:00 am at the Visalia Country Club – 625 N Ranch St, Visalia CA 93291.  — Obituary courtesy of Smith Family Chapel.

  • California Citrus Mutual Appoints Casey Creamer as President/CEO

    CCM appoints current Executive Vice President and veteran agriculture industry representative.  Current President, Joel Nelsen to step down after 37 years at the helm and assume new role within the organization.

    Joel Nelsen Steps Down After 37 Years of Dedicated Service as President of the California Citrus Mutual

    The California Citrus Mutual (CCM) Board of Directors has named current Executive Vice President Casey Creamer as its new President and CEO effective February 1st.  Creamer came to CCM last February after a national search process to eventually assume the role of President.  He succeeds Joel Nelsen, who has guided CCM for the last 37 years.

    “The citrus industry is very fortunate to have had an individual of Joel’s caliber the last 37 years.  That kind of loyalty is not only rare, it’s unheard of,” stated Board Chairman Curt Holmes.  “Joel has taken a relatively small industry and has given us a huge voice.  We’ve faced many challenges over the years and have addressed them head on with his energy and passion leading the way.  We are incredibly grateful to him for his service and we appreciate his willingness to stay engaged in the industry.

    “We are also very excited to have Casey on board as our new President and CEO,” continued Holmes.  “The Board conducted an extensive search process and interviewed viable candidates from across the country.  We ultimately found the right person in our own backyard.  His prior experience working for a sister commodity organization and his work representing growers on water issues made him an ideal selection.  Over the last year his knowledge of the citrus industry has greatly expanded and he has quickly become a valuable member of the CCM team on behalf of the industry.”

    “I’m humbled by the opportunity to serve,” stated Creamer.  “I’ve been extremely fortunate to work with some of the best leaders over my career and have nothing but respect and admiration for the job that Joel has done advancing issues important to the citrus industry.  I’m looking forward to carrying on the many successful traditions at CCM, while constantly seeking new ideas and pathways to address the significant challenges we face.  With the enthusiasm and commitment that exists in this industry, I am confident that together we tackle any obstacle thrown our way.”

    About CCM – CCM is the only advocacy organization representing CA citrus growers on the economic, regulatory, and political issues that impact them most. We are a voluntary, non-profit trade association dedicated to enhancing the sustainability of the CA citrus industry by advocating for sound, reasonable policy that allows for fair competition in the market place. Our 2,500 members represent 75% of California’s 320,000 acre, $3.8 billion citrus industry.