The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, today announced the development of the California Dairy Innovation Center (CDIC), a collaborative effort to further product-oriented innovation and enhance productivity for California dairy. The CDIC will feed dairy innovation efforts for the number one dairy state with collaborations between California dairy producers, processors, and universities.
“The ‘center’ is not a physical building or organization, but rather a cooperative effort to leverage the tremendous brain trust of our California colleges and universities as well as the California dairy industry as a whole to support our mutual goals,” said John Talbot, CEO of the CMAB.
The CMAB is currently in the recruitment process for a CDIC Director who will unite industry professionals to meet innovation goals, while providing vital leadership for the California dairy industry. The Director role will also include coordinating pre-competitive research projects, as well as educational trainings to meet these goals. The Director will be a point of contact for researchers, educators, and business development representatives, as well as for processors interested in innovation efforts. This position will also serve as an advocate for the dairy community by promoting innovation, product development, and workforce support; in addition to implementing competitive advantages for the dairy industry.
California is the nation’s leading milk producer. It also produces more butter, ice cream and nonfat dry milk than any other state. The state is the second-largest producer of cheese and yogurt. California milk and dairy foods can be identified by the Real California Milk seal, which certifies they are made exclusively with sustainably produced milk from the state’s dairy farm families.
About Real California Milk/California Milk Advisory Board
The California Milk Advisory Board (CMAB), an instrumentality of the California Department of Food and Agriculture, is funded by the state’s dairy farm families who lead the nation in sustainable dairy farming practices. With a vision to nourish the world with the wholesome goodness of Real California Milk, the CMAB’s programs focus on increasing demand for California’s sustainable dairy products in the state, across the U.S. and around the world through advertising, public relations, research, and retail and foodservice promotional programs. For more information and to connect with the CMAB, visit RealCaliforniaMilk.com, Facebook, YouTube, Twitter, Instagram and Pinterest.
The U.S. Department of Agriculture (USDA) and Food and Drug Administration (FDA) today signed a Memorandum of Understanding (MOU) that will establish an interagency process to further support exports of U.S. dairy products. Both agencies play critical roles in facilitating foreign sales of American-made dairy products, which is recognized and appreciated by the U.S. dairy industry. This MOU will draw upon the expertise of FDA as well as USDA’s Agricultural Marketing Service (AMS) and Foreign Agricultural Service (FAS) to deepen and streamline their work together on the issues facing dairy exports to the benefit of U.S. dairy farmers and manufacturers.
The International Dairy Foods Association (IDFA) has worked closely with USDA to ensure dairy remains a key part of the Farmers to Families Food Box program so that dairy companies can deliver nutritious dairy products to food insecure Americans via non-profits, food banks, and faith and community organizations. To date, USDA has purchased more than $400 million in dairy products since mid-May, including fresh fluid milk, various cheeses, yogurt, sour cream and more. IDFA engaged directly with USDA during Round 2 of the program to make changes to the program, including expanding the requested products to include hard, semi-firm or semi-soft cheeses.
The San Francisco 49ers and Clover Sonoma, a third-generation family-owned and operated dairy, today announced an exclusive partnership to bring together the two beloved Bay Area brands. As part of the partnership, Clover Sonoma will become the “Preferred Milk of the San Francisco 49ers,” which will include packaging, promotions, a holiday eggnog sweepstakes, advertising, and in-stadium and digital media.







